ABOUT US

Your Bernina Gisborne Store....

Here in our Gisborne store we encourage and support our local community, we stand by the SHOP LOCAL movement.

With so many of our local CBD shops closing we encourage our local community to come into the store and shop here so we can continue to be here for the people of our town. Bernina is an iconic store in Gisborne and has been open here for 30+ years and we would like to be here for you for many many more years to come.

We hope you come in for a FRIENDLY WELCOME, at Bernina because  we are always happy to see you, we are here to help and enjoy seeing all the projects our customers are working on. We acquire new stock on a monthly basis from our suppliers so there is always something new for you to see here. We provide a high level of KNOWLEDGE and ADVICE for our customers, if there is something you need help with we will try our best for you.

Our Customer service girls are always mentioning that they love coming to work and having a job where they can come to work to play and meet/talk to all the different people that come into the store. We provide a relaxed warm culture in our store and hope you all feel at home here when you visit. 

The Bernina Brand..

At the end of the nineteenth century, Karl Friedrich Gegauf forged a new path to make monogram embroidery machines. Soon his business prospered. He later invented the first hemstitch sewing machine, which caused a sensation in Switzerland and the rest of the world.
Inventiveness, entrepreneurial spirit and the unconditional desire to offer customers the best quality, are still the most important values for BERNINA – values with long-term benefits. This is the reason why BERNINA is one of the leading manufacturers of sewing and embroidery machines.
Located for over 120 years in Steckborn, Switzerland, the BERNINA name is not occured by chance either. The company's namesake is the Piz Bernina, the only peak above 4000m (13,000 ft) in the eastern Alps. It symbolizes reaching for the highest possible goals. Thus BERNINA continues to surmount obstacles in order to deliver high performance in sewing machine technology. 

Quality & Tradition!

BERNINA machines are synonymous with Swiss precision. We have a long tradition of focusing on quality and innovation.

Blue Keep Calm Onesie
 

Your Team

ABOUT
Judith
  • Name: Judith Wallace

  • Company Role: Proprietor/Managing Director

  • Favourite Quote:  It is what it is

  • Favourite Movies: The lake house, Eragon

  • Favourite Books: Wilbur Smith & Dan Brown }any books by these authors

  • What is something that haberdashery/sewing store owners have to deal with that you want to fix? Grumpy customers

  • What do you do at Bernina? Everything!

  • What are your credentials/past experience, for working in your position? Years and years of sewing & crafting experience and also Bernina trained. I have owned and run serveral sucessful businesses in my time

  • What is your Archetype? The Ruler

  • What do you like about working at Bernina? Interaction with staff & public, passing knowledge on that ive learnt over the years

  • What are the values that drive you? Family values - healthy living

  • What do you enjoy doing when you are not working? Gardening, outdoors, knitting & sewing, cooking

ABOUT
Shirl
  • Name: Shirley stark

  • Company Role: Retail assistant

  • Favourite Quote:  Mind blank moment

  • Favourite Movies: Lovely bones

  • Favourite Books: -

  • What is something that haberdashery/sewing store owners have to deal with that you want to fix? -

  • What do you do at Bernina? Assist people with their sewing/crafting needs and help make visiting bernina a pleasant experience

  • What are your credentials/past experience, for working in your position? long time home sewer & crafter, proprietor of idabble handcrafts

  • What is your Archetype? The caregiver, The innocent

  • What do you like about working at Bernina? The team is very supportive, learning about different products and to explore them

  • What are the values that drive you? Honesty, reliability

  • What's your backround?Working within education, working with special needs children

  • What do you enjoy doing when you are not working? Sewing, Crafts, Reading, Cooking, or doing nothing

ABOUT
Kat
  • Name: Kat Wallace

  • Company Role: Manager

  • Favourite Quote:  Poop flows downhill

  • Favourite Movies: Marvel universe movies, ( my daughter is obsessed) , transporter movies, fast & furious series. Taken

  • Favourite Books: Seventh Scroll, River God - Wilbur smith, The girl with the dragon tattoo series

  • What is something that haberdashery/sewing store owners have to deal with that you want to fix? People not being supportive and shopping local first

  • What do you do at Bernina?  Provide the glue that holds everything together, source and order stock, merchandising, finance & admin, computer tech, website & facebook, look after our girls and help them whenever they need me. Assist people with their sewing/crafting needs and help make visiting bernina a pleasant experience

  • What are your credentials/past experience, for working in your position? What haven't i done and what can't i do? nothing! i'm a yes person :-)

  • What is your Archetype? A mix of Innocent/Lover/Sage & bit of Jester

  • What do you like about working at Bernina? I would love to say working my own hours and being my own boss but all that means is i get home at 8 at night and i get a huge workload , haha, i love the coffee shop on the corner and i love sourcing all the neat stuff we have for sale in the store.

  • What are the values that drive you? Honesty, reliability, integrity

  • What do you enjoy doing when you are not working? Equestrian

ABOUT
Dave
  • Name: Dave (Scruffy) Wallace

  • Company Role: Service & Repair Technician

  • Favourite Quote:  Do as i say not as i do

  • Favourite Movies: Any western or world war 2 movie

  • Favourite Books: Season of the jew

  • What is something that haberdashery/sewing store owners have to deal with that you want to fix? My workshop is cold in the winter :-)

  • What are your credentials/past experience, for working in your position? Trained by bernina, Mechchanic, enginering

  • What is your Archetype? The Ruler

  • What do you like about working at Bernina? Comradery

  • What are the values that drive you? Honesty, Helpfulness, kindness

  • What do you enjoy doing when you are not working? Fishing!

ABOUT
Poppy & Bobby
  • Name: Poppy & Bobby

  • Animal Type: Miniture foxterrier dog & Aussie Terrier

  • Company Role: Cuddles & entertainment and to annoy the couriers when they drop off packages

  • Favourite Quote:  Woof, Grrr, wiggle, wiggle, wag tail.

  • ( Bobby - Snuffle, snuffle, grunt, grunt)

  • Favourite Movies: I don't like movies/TV with other dogs in them i growl at the TV. ( Bobby - I dont watch TV im always asleep upside down on grandpa))

  • Favourite Books: Dog cook books (I LOVE FOOD!!!)

  • What are your credentials/past experience, for working in your position? I love my mummy and when im in trouble with her i cuddle with grandma, she will protect me and give me cuddles & treats

  • What do you like about working at Bernina? all the cuddles and being with my family, also all the treats and the sausage rolls from Gear Meat Bakery

  • What are the values that drive you? Happyness!

  • What do you enjoy doing when you are not working? Poppy - Playing with my toys, in my bed at Bernina i have a chicken, a rope bunny and puppy that i like to chew on, ive already chewed off my puppies foot and i have a lion toy call Leo that has quite a few holes now, i LOVE to run around with him and i managed to get his squeaker out of one of the holes i made, im very proud of myself. Bobby - Going for walks with my parents & Sleeping.